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Tag: Marketing

What Is A Content Marketing Matrix

What is a Content Marketing Matrix?

A Content Marketing Matrix is a mapping tool for different types of content based on its purpose of educating, inspiring, entertaining, or driving sales. what are the benefits of content marketing? Content marketing is a great asset to any business looking for a successful digital marketing strategy with over 60%
Social Media News Roundup February 2024

Social Media News Roundup October 2023

Welcome back for another dose of social media news from Giraffe Social, headlines this month include X removing engagement counts, stickers on Instagram! Winning, and Meta rolling out a new mini-site detailing brand and user safety, let’s get started. X is Considering Removing All Engagement Counts and Buttons on Posts
Social Media News Roundup February 2024

Social Media News Roundup September 2023

The days are getting darker, the temperature is dropping and the weather is unpredictable, but one thing you can depend on is our monthly social media news update. So sit back and take five to read our latest updates below. X tests expanded profile bio section to provide more user
Social Media News Roundup February 2024

Social Media News Roundup August 2023

Another month, and another set of social media news updates for you to enjoy, We have quite a lot to get through, so grab a coffee, get comfortable and let’s get started. Oh and don’t forget to take a good look through our other articles and familiarise yourself with our
Social Media News Roundup February 2024

Social Media News Roundup July 2023

Time for another dose of social media news from Giraffe, from Threads to Instagram’s plans to integrate more AI elements across its platform it’s been an interesting month in social media. So sit back, relax and have a scroll. Meta’s Threads App Reaches 100 Million Members in Record Time Meta’s
Social Media News Roundup June 2023

Social Media News Roundup June 2023

Giraffe are here again for another dose of social media news, bringing you the latest and greatest updates from the industries heavy hitters. From LinkedIn removing key features to Instagram now allowing native downloading of reels, we have it all, so read on for the full social media news update.
ideas for lead generation

5 Ideas for Lead Generation [INFOGRAPHIC]

If you’re running a B2B business, your marketing should be primarily focusing on acquiring leads. But, how do you get leads in a highly-competitive market? Here are our 5 tried-and-tested lead generation ideas you can implement in your marketing strategy! High-Quality Blog Content Blogs are an excellent way of sharing
the 4ms of influencer marketing

The 4 Ms of Influencer Marketing

The 4 Ms of Influencer Marketing: Influencer marketing is rapidly becoming one of the best ways for brands to reach a new audience on social media. With influencers all over the world fostering engaged audiences that look up to them, making use of influencer marketing is an excellent way of

Great Tips to Kick Start Your Content in 2023 [INFOGRAPHIC]

Ready to give your social media content a refresh in 2023? The new year is the perfect time to try something new. So in our infographic, we’ve got five of our best tips for creating stunning, shareable content on all your social media channels. Check out the full infographic below:
disney social media case study
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Disney Social Media: How Does Disney Use Social to Promote Itself?

Disney and social media, as you might expect, have a very close relationship. It goes without saying that people love Disney, so it’s only natural that the brand would want to capitalise on that on soical media. In our case study, we’re going to look at how Disney uses social