social media marketing - Giraffe Social

content creation

What is The 60 30 10 Rule for Content Creation? [Infographic]

All content creators will have some form of framework they use when creating posts for their various social channels. It’s frameworks like these that help to keep us on track (and sane!) in the busy world of digital marketing. One framework that we particularly love here at Giraffe is The

Advertising

Viral Video Marketing Using Social Media

Social media platforms have evolved rapidly since their inception. Beginning with a focus on text-based formats, social media has branched into the highly visual platforms we see today. YouTube revolves around video content, Instagram relies on images and video, and TikTok is all about short-form video content and remixing. With

creative

Summer Social Media Campaign Ideas

Are you stuck for social media campaign ideas this summer season? Do you find it hard to come up with creative seasonal campaigns for your social media marketing plan? Look no further! In this blog post, we’ll walk you through some social media campaign ideas for you to try out

digital marketing

Killer Tips for Growing Your Instagram [Infographic]

Instagram is the go-to when it comes to selecting a platform to showcase your content. With so many people wanting to grow their Instagram presence, it’s never been more important to stand out from the crowd. There are tones upon tones of tips, tricks and pointers online, each giving advice

E commerce

Social Commerce: How to Sell Your Products on Social Media

The way we shop online is ever-changing. With the rise of social commerce, brands can now sell their products directly through their social media channels with minimal amounts of website redirects. What is Social Commerce? Social commerce is the use of social media platforms to sell products and drive sales

driving instructors

How To Do Social Media For Driving Schools

The explosion of social media has undoubtedly garnered major interest from numerous businesses and, in turn, massively increased customer engagement and loyalty. With billions of social media users across all platforms, modern social media plays a crucial role in any marketing campaign, whether it aims to increase brand awareness, drive

brand social media

Social Media and the changing face of Customer Service

Over the past few years, social media has single-handedly turned the customer service experience on its head. The digital world has completely changed expectations surrounding rates of engagement by brands and businesses, and to succeed they need to recognise and accommodate the changing needs of their customers. Due to the

florists

How To Do Social Media For Florists

In this month’s Social Media Guide we’ll be focusing on ‘How to Do Social Media for Florists’ to help your business bloom! It can be difficult to know how to represent your florist on social media, and with such a flourishing industry the competition can be rife. But that’s where

business tiktok

TikTok Marketing: The Giraffe Guide

TikTok, launched in 2017, has seen global success on a huge scale. TikTok was the most downloaded app in 2020, hitting the 2 billion global downloads milestone in August 2020. As TikTok is now the 7th most used social media platform in the world, with a strong and engaged user

Facebook

Social Media News Roundup May 2021

Giraffe is back with a sprinkling of insight into some of the biggest movements within the social media space. From the biggest changes to the smallest tweaks, we have you covered. So sit back, relax and take ten to find out what’s been happening in May with our social media

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