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Tag: writing

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Content Marketing: Writing for Digital VS Print

The internet has revolutionised the way we read. Studies have shown that unlike print readers, online readers no longer read from left to right, but take in the page from the centre, scan the content – then go left to right. When it comes to digital content most online readers will
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Top 10 Writing Mistakes Made.

I was doing my daily browse through PR journals and websites and came across an interesting read on PR Daily. Top 10 writing mistakes nearly everyone makes.   1. Affect vs. Effect. The easiest way to remember the difference between them: affect means “to influence.” Ergo, if you’re going to influence
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10 Words You Didn’t Know Had A Word.

  There is nothing more exciting than finding out about cool new words? Only me? Oh, that’s ok, I’m going to share it with you anyway. (Who likes my homage to Breaking Bad here?) I came across a bunch of words that made me go “Huh, there’s an actual word