social media video

For social media users, video is one of the most memorable types of content that they consume from brands.

ENGAGING CONTENT

It’s no secret that video content is much more engaging than other forms of social content. Tapping into this is vital for brand growth.

IMMERSIVE STORYTELLING

With social media video content, you’re able to tell stories, aided by animated elements, informative narration, and much more.

INCREASED REACH

Social media algorithms prioritise video content, which means that for your brand, this can be a very effective way of reaching a new audience.

Giraffe think human-firstare a specialist social agencyblend strategy & creativityare multi award-winningwork with brands worldwidebelieve in authenticityachieve meaningful impacthave been doing this a while

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What is SOCIAL MEDIA VIDEO?

In our new era of social media, engaging video content is no longer a luxury for brands… It’s essential. If your business is looking to build an engaged audience on social, you need to be utilising video content.

– Elena Nikiforova, Social Media Manager

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what are the benefits of SOCIAL MEDIA VIDEO?

Boost Engagement

Videos receive higher interaction rates than static posts, making them ideal for grabbing attention.

Tell Compelling Stories

Video combines visuals and audio to convey complex messages and emotions effectively.

Improve
Reach

Platforms prioritise video content in algorithms, increasing the likelihood of being seen by larger audiences.

Encourage Conversions

Product demos, testimonials, and tutorials in video format are highly persuasive, driving sales and sign-ups.

81% of brand marketers say that social media video content has directly influenced sales.

working with giraffe has been a game changer

Working with Giraffe has been a game-changer for the English-Speaking Union. Their commitment to our brand has been evident in every post, campaign, and interaction.

The team has an in-depth understanding of social media trends and a remarkable ability to craft tailored strategies that resonate with our target audience. They don’t just manage our accounts; they bring a creative flair and a strategic mindset that have significantly boosted our online presence and engagement rates.

– Judith Bijeri, Assistant Marketing Director, English-Speaking Union

Giraffe think human-firstare a specialist social agencyblend strategy & creativityare multi award-winningwork with brands worldwidebelieve in authenticityachieve meaningful impacthave been doing this a while

enquire now