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finance

What Happens After the Insurance Policy Sale: A Strategy for Always-On Engagement

For many insurers, the hard work seems to end when a customer signs the insurance policy on the dotted line. The policy is sold, the documents are sent, and the team moves on to the next lead. But in today’s competitive market, that mindset is a fast track to churn.

finance

Using Customer Stories to Build Advocacy in Digital Banking

How can trust-first UGC frameworks transform your social strategy and drive advocacy in digital banking? Let’s be honest – your customers trust a tweet from a stranger more than your million-pound marketing campaign. In fact, 88% of consumers trust online reviews as much as personal recommendations from friends. For digital