Is email a key part of your marketing strategy? If so, you know how annoying it can be when your efforts don’t bare any fruit.
Part of the reason for this could be that your blasts aren’t even being seen! There’s a chance they may simply be being dropped directly into spam folders.
So how do you stop that from happening? Well, there’s no 100%, fool-proof way of stopping this, but there are a few things you can do.
In the below infographic, you’ll learn four simple things you can do to limit the chances of your emails going straight into that pesky spam folder. These include:
- Cleaning your mailing list
- Avoiding spam trigger words
- Being mindful with design
- And including an unsubscribe button
Check out the full infographic below to learn more about each of those points!