Black Friday is a time of sales, spending, and social media noise. At this time of the year, practically every brand on earth is looking to increase its sales by making the most of customers flocking to stores (both physical and digital) to snap up some bargains.
But getting people to spend their hard-earned cash with you is much more than just throwing a 10% off discount on a few products. You need to incentivise people to part with their money, which is sometimes easier said than done.
In our infographic below, we’re dropping five of our favourite – and most successful – Black Friday strategies. You’ll learn more about:
- Creating a sense of urgency
- Giving special deals to long-time customers
- Selling directly on social media
- Giving out rewards
- And the importance of creating gift guides
Check out the full infographic below!