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Tag: social media marketing

Is Instagram Bad for Photography?

  Since it was launched in October 2010, Instagram has quickly caught on as one of the world’s primary photo sharing platforms. On it you can take a photo, make it look pretty and share it with the world in a matter of seconds. But is that good news for

Get Scarily Good at Social Media this Halloween

  If you are in charge of managing social media with your company, Halloween should be a real treat for you. Regardless of how you feel about cutting holes in an old bed sheet and scaring your thirteen year old nephew out of his skin, there are plenty of ways

5 Innovative Twitter Campaigns

Businesses and organisations who succeed on Twitter are always the ones who are innovative with their campaigns. Here are some of the top Twitter campaigns that have caught our eyes over the past few years… 1. #40Dollars December 2011, and February 2012, were months when social media was used for

Are Smartphones Controlling Our Shopping?

  Can you remember the days when you actually visited the high-street? We remember those days like they were only yesterday – but something has changed and it isn’t just the towns. It is our attitudes and behaviours towards shopping. Shopping online offers convenience and ease. Not only can we

Is Pinterest Right For Your business?

Editors note: Since this article was published there have been significant developments to the capabilities of social networks. Alongside this, other networks such as Snapchat and Instagram have also become far more viable marketing avenues. The key to get going well is to centralise your efforts around one or two networks. While Pinterest

What can we learn from #MyNYPD?

  There’s been a lot of debate online this week in regards to the NYPD and the #MyNYPD campaign. For those that aren’t aware, Police Commissioner William J Bratton is presently ‘reshaping the perceptions’ of his officers and the people of New York in relation to the force using primarily

What is Social Media Management?

  Social media is here to stay, or that’s the way it looks for the foreseeable future at least, and we believe that this should be considered a ‘good thing’. I mean can you remember any other time in history when businesses would have been able to reach out and
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Should I bother with Twitter promoted posts for my business?

It’s a fact — brands have been on Twitter since day one. They use the platform to connect with consumers in meaningful ways, offering everything from special discounts and exclusive content to new product information. But what if your Tweet is only relevant for a subset of your followers? What
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What is Sina Weibo?

Sina Weibo. Have you heard of it? No? I would probably be right in assuming that most people haven’t. Perhaps it’s a new band or Man City have just signed him. I mean there’s no chance it’s a social networking site with half a billion users and over a 100