Author: Elena Nikiforova

Meet the team

Elena Nikiforova

Senior Social Media Manager

Elena Nikiforova is a Senior Social Media Manager at Giraffe Social with an MA in Digital Marketing. She specialises in social media strategy, content planning, community insight, brand positioning and executive communications on social, helping leaders develop clear, credible and human voices online. She translates audience and platform behaviour into practical recommendations for established brands and their senior teams. Her writing focuses on human-first social, community, content and marketing in complex sectors.

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