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can facebook be effective for b2b marketing

Can Facebook Be Used For B2B Marketing?

What if we told you that B2B marketing is not confined to LinkedIn and Twitter? Facebook may be an overlooked big player in B2B marketing strategy. Facebook is the long-reigning king of social media, with over 3 billion active users. The versatility of owning a

The top ten social media tools infographic

The Top 10 Social Media Tools [Infographic]

A good social media strategy has the power to increase your reach, build brand awareness and boost sales. That said, to truly make your online presence a success, you need to access the right social media tools. Our top ten social media tools are: Taplink

10 Ways to Increase Engagement [Infographic]

Aiming to increase your engagement should always be a part of your social media digital marketing strategy. A good level of engagement means that your content is doing well, your audience are hooked, and you could be looking forward to a boost in sales or

Five Changes to Make for Social Media Results [Infographic]

A clear social media strategy is an important part of your businesses marketing plan. Sometimes, however, it can seem like you’re doing all the right things, but getting nowhere. Our top five changes to make for social media results are: Have clear goals Brighten up

Five Tips to Manage Your Social Media in a Crisis [Infographic]

A crisis can happen at any moment, and can throw your business into chaos. Changing market trends, cash flow problems and economic crashes are just three of many things that can turn your company upside down. During difficult times it can be tempting to abandon

Easy Ways to Use Pinterest to Build your Business

Pinterest is a social media site with a difference. A cross between a giant visual search engine and a digital pinboard, it has the power to take your company to the next level. But why, and how, should you use Pinterest to build your business?

The Four Pillars of Community Management [Infographic]

Community management is a vital part of any social media strategy. At the most basic level, it’s the way you use interaction via your social media channels to build and engage with your audience. Community management isn’t just a buzzword; it’s an integral aspect of

Ten More Amazing Social Media Stats [Infographic]

Can’t get enough of social media stats? Neither can we – that’s why we’ve made yet another handy infographic to round up ten more fascinating facts about all things social. Read on to find out: What percentage of brands say social media helped with their

Ten Incredible Social Media Statistics [Infographic]

We love a good set of social media statistics here at Giraffe, and today we’ve rounded up some of the most mind-blowing in a handy little infographic for you. Read on to find out: How many people use Facebook every month How many people are

User Generated Content and Community

Creating community through UGC (User Generated Content) during COVID-19 This is a guest post kindly written by friend of Giraffe, Professor Debika Sihi of Southwester University in Texas. You can read our expert interview with her over on this post. Normal routines have changed. A

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