Businesses Feeling the Burn of Social Media Customers and sales are a business’s best friends. Sales achieve revenue - great sales achieve profit. So what happens when businesses forget to address their customers... June 6, 2014 Social Media0 0 Read More
Why is Social Media So Good for PR? Social media is not just about Twitter, Facebook and YouTube. These may be three of the most popular platforms, but there are many other social... May 13, 2014 Marketing, Social Media0 0 Read More
Misconceptions of Public Relations When we hear the term ‘public relations’, we all have our own ideas of what it is. Some of us believe that a life in... February 24, 2014 Marketing0 0 Read More
What is a ‘press release’? Before we approach the task of understanding a press release, it is more important to first clarify where a press release comes from in the... February 7, 2014 Marketing0 0 Read More