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Tag: LinkedIn

Influencer Marketing

What is Influencer Marketing?

If you haven’t already heard the words Influencer Marketing in the social media world, you’re about to. Influencer Marketing is the next biggest trend in marketing and will soon be one of the most powerful ways to advertise your product and market your brand. But what does it mean, how
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Social Media News Roundup: February 2019

In social media news this month, Instagram is creating a new tool for its Stories feature that will let you donate to non-profit organisations, LinkedIn are giving businesses the ability to live stream and Facebook adds to their Groups feature. Donate with Instagram Instagram have been working on a new
Linked Lead Gen Forms
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What are LinkedIn Lead Gen Forms?

LinkedIn has been making improvements to its advertising features recently, with the latest addition being Lead Gen forms that can now be attached to LinkedIn ads, so people can click through and make their interest in a business known. What Do Lead Gen Forms Do? The social media platform hopes
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A Guide To Social Media For Your Business In 2019: LinkedIn

In the last part of our four-part guide to social media for your business in 2019, we look at LinkedIn and all the tips, advice and insight on the social media site that can help advance your business in the digital world. LinkedIn is unlike the social media sites we
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Social Media News Roundup: October 2018

In social media news this month, Instagram has added to its Direct Messaging Video Group Chat feature, Facebook has been testing video polls in their ads, Pinterest have added to their advertising features and LinkedIn have been trying to improve the targeting of their Sponsored Content. Who You Gonna Call?
Kudos

Everyone Deserves a Little Kudos

As LinkedIn releases its newest feature Kudos, maybe all social media platforms should start looking at how their sites can bring people together in a more positive way, instead of trying to reorganise news feeds. LinkedIn’s ‘Kudos’ feature allows users to celebrate success and give their fellow colleagues a shout

LinkedIn Announces Conversion Tracking Capabilities

In a move to make the network more appealing for advertisers, LinkedIn yesterday announced the introduction of conversion tracking capabilities for LinkedIn Campaign Manager. The new features will allow marketers access to better insights into their Sponsored Content and Text Ads campaigns, giving them a greater understanding of what the
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Getting Going with LinkedIn: 2. Building your Network

LinkedIn is the go-to Social Network for most professionals and job-seekers. It’s understandable that some of us have apprehensions about setting yourself up – and it can also be unclear about what steps to take after you have created a profile. In our previous article in the Getting going with

How To Get A Job With Social Media

  It has become a bit of a cliché that if you’re looking for a job, you want to make sure your Social Media presence is at the very least refined. You don’t have to spend long in the magical world of job seeking before somebody points out that the

How to Improve your LinkedIn Profile

Editor’s note: If you’re looking to improve your LinkedIn profile, check out our more up-to-date articles on similar topics; building your LinkedIn profile and building your LinkedIn network. Whether you’re an avid LinkedIn user or you’re just learning the ropes, you really should be thinking about how you can maximise your LinkedIn profile, especially if