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Tips for Influencer Marketing

Influencer Marketing: Tapping into Engaged Social Media Audiences

Influencer Marketing: Tapping into Engaged Social Media Audiences

Influencer marketing allows you to tap into the engaged audiences of key influencers in your industry that you may not otherwise reach. Choosing the right influencer for your brand is a tricky task; the average social media user is led to believe that influencers with
Influencer Marketing: The Giraffe Guide

Influencer Marketing: The Giraffe Guide

Influencer marketing is now one of the most popular ways to market your business and products, but many do not fully understand what it is and what they need to do to create successful influencer marketing campaigns – so this influencer marketing guide has been
How to Build a Successful Influencer Marketing Campaign

How to Build A Successful Influencer Marketing Campaign

The rise of influencer marketing is showing no signs of slowing down. In fact, influencer marketing campaign spend increased by $8 billion from 2019 to 2020, with the industry looking to be worth $15 billion by 2022.  Over the years, influencer marketing has expanded from

A Guide to Running Giveaways with Influencers

So you’ve read our Guide to the Different Types of Influencers, and found yourself the perfect influencer to promote your product/service and help you achieve your desired goals – great! Now you need to consider what type of post you want them to share. Giveaways
- Influencer Marketing Mistakes to Avoid

Common Mistakes in Influencer Campaigns

It’s easy to feel daunted by the world of Influencer Marketing. Every industry has different standards, and every creator has a different price-scheme and way of working. At Giraffe, we’re veterans in the Influencer Arena. That’s why we want to help you avoid a few

How to Find the Best Influencers for Your Brand

The social media influencer market is constantly growing, with new content creators joining the field every day. But as anyone who has started a campaign from scratch can tell you, sourcing relevant influencers can be more challenging than it first seems. If you’re looking to
Instagram Influencers

What are Instagram Influencers?

Influencer Marketing is rising in popularity as more and more businesses and individuals pair up to promote products and services. It’s a marketing trend that has grown and evolved as brands have seen the benefits of having ambassadors and influences on their side. One of

What is a Social Media Influencer?

A short while ago, the phrase social media influencer didn’t exist. Now, it’s a job title and an attractive occupation to young people who want to get a large following on social media and free gifts. But what actually is a social media influencer, and
Influencer Marketing

What is Influencer Marketing?

If you haven’t already heard the words Influencer Marketing in the social media world, you’re about to. Influencer Marketing is the next biggest trend in marketing and will soon be one of the most powerful ways to advertise your product and market your brand. But

Forging a Destiny of Social Media Influence

If you want to succeed in selling your products or services, you need to succeed in selling yourself first. You need to have social media influence. What does success really, truly look like in the world of social media marketing? Simply put; influence. Successful brand pages