Improve Hashtags with Google Trends
Looking for ways to improve hashtags? Using Google Trends can help to identify key areas for improvement.
The Complete Guide to Carousel Posts on Every Social Network
Want to know how to make stunning carousel posts for all platforms? Here's how!
Designing for Inclusivity: A Comprehensive Analysis of Accessibility in Social Media Graphics
In the constantly evolving world of social media, where visual content is king, the concept of inclusivity extends beyond just words, to encompass the very images, graphics, and videos that populate our feeds. Designing with accessibility in mind is not just a moral imperative; it’s
The 9 Deadly Instagram Marketing Mistakes [INFOGRAPHIC]
It feels like every day there are changes to Instagram’s mystical algorithm which means us marketers have to find new and innovative ways of using the platform. However, whilst the algorithm changes on an almost daily basis, there are a few universal things that NEED
How Does the Instagram Algorithm Work?
Find out how to use the Instagram algorithm to your advantage. Spoiler! You can boost your engagement rates and performance without spending a penny. Building success on social media is a time-consuming and sometimes precarious process. But nowhere so much as on Instagram, where what
What to Look for in a Social Media Agency
Social media agencies can help propel your business to new heights, reaching a new audience of people ready to make a purchase. So, when looking for a social media agency to work with, it’s important that you find a team that has experience, expertise, solid
Social Media Verification: Is it Still Needed?
Social media verification is seemingly one of the hottest marketing topics of 2023. With Elon Musk’s new verification policies on Twitter (more on that later), brands, people, and bots all over the internet are looking to get their accounts verified on social media. The verification
Who Coined The Term ‘Social Media’ First?
If you’ve ever found yourself pondering the question “what is social media?”, you may have also wondered who first coined the term. Well, the term ‘Social Media’ is very much the buzz phrase of a generation: it is used millions of times a day, generates
Social Media Case Study: Four Businesses That Use Social to Thrive
In our social media case study collection, you can see a quick overview of how some of the world’s biggest businesses use social media to thrive. You’ll learn how Tesco, Disney, Costa Coffee, and Amazon all use social media to achieve their objectives. Additionally, we
5 Social Media Campaign Ideas to Try in Spring
Structuring your social media content plan according to current events and seasonality can create a good flow to your content and help your brand stay up-to-date and fresh. If you’re stuck for ideas for a spring social media campaign, look no further! We’re bringing you