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Social Media News Roundup: April ’17 Week 2

In the news this week – Snapchat announce new product, Twitter tests a complaints bot and a guy is 15m RTs away from a lifetime of chicken nuggets… New Snapchat product confirms whether ads increase foot traffic Snap is launching a significant new product which will allow businesses to see
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Social Media News Roundup: April ‘17 Week 1

In the news this week – Twitter unveils new API, McDonalds take CVs via Snapchat and Facebook’s AI guy confirms robots won’t seek world domination… Facebook’s campaign to help people spot fake news Facebook in launching an educational campaign to help people understand, identify and limit the spread of fake

Social Media News Roundup: March ‘17 Week 2

The world of social media is pretty fast moving and news travels fast. We have rounded up some of the biggest stories of the past seven days into one handy resource… Twitter begins hiding entire profiles that may contain sensitive content A number of Twitter accounts are reporting that the

Social Media News Roundup: February ‘17 Week 2

Hardly a day goes by without something happening in the world of social media. Every week we take a look back at some of the biggest social media news stories of the past seven days. Facebook introduces new weather forecast feature Facebook hab announced the roll-out of a new feature

Snapchat Introduces Enhanced Goal-based Bidding for Ads

Snapchat have begun giving advertisers a greater variety of options for how they bid on ads via its API. The new upgrade is called goal-based bidding and makes use of machine learning technology in order to allow users to make ads more relevant to their own goals. In a move

Snapchat Usage Among Adult Users Increases

Snapchat is increasing in popularity among adults over the age of 35. Traditionally a network for teens and younger adults, surprisingly the trend hasn’t had a major effect on it’s “cool” factor, and popularity remains high a this level. According to information made available by CNN Money, the percentage of

Mountain Climbers Document their Everest Ascent on Snapchat

If you thought the influence of finite content sharing network Snapchat stopped at college, you’ve obviously never climbed a mountain. Two mountain climbers have been documenting their ascent up Mount Everest on Snapchat ­ and the results have been nothing short of tremendous. The professional mountain climbing duo Adrian Ballinger