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Tag: Marketing

the 4ms of influencer marketing

The 4 Ms of Influencer Marketing

The 4 Ms of Influencer Marketing: Influencer marketing is rapidly becoming one of the best ways for brands to reach a new audience on social media. With influencers all over the world fostering engaged audiences that look up to them, making use of influencer marketing is an excellent way of

Great Tips to Kick Start Your Content in 2023 [INFOGRAPHIC]

Ready to give your social media content a refresh in 2023? The new year is the perfect time to try something new. So in our infographic, we’ve got five of our best tips for creating stunning, shareable content on all your social media channels. Check out the full infographic below:
disney social media case study
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Disney Social Media: How Does Disney Use Social to Promote Itself?

Disney and social media, as you might expect, have a very close relationship. It goes without saying that people love Disney, so it’s only natural that the brand would want to capitalise on that on soical media. In our case study, we’re going to look at how Disney uses social
McDonalds social media case study

McDonald’s Social Media: A Case Study

McDonald’s is one of the largest and most well-known brands in the world. In this case study, you’ll see that McDonald’s also understands how to make the most of social media. Before we jump into the nitty-gritty, let’s look at some McDonald’s stats: McDonald’s Social Media: The Stats Established as
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Social Media and Content Compatibility

Social media and content compatibility goes hand in hand to ensure great results from your digital marketing. What makes them best buds is that one builds up the other and vice versa. Social Media and Content compatibility can create unprecedented results. A combined marketing strategy only works when all the
Social Media News Roundup November 2021

Social Media News Roundup November 2021

Welcome back, we hope you have had a fun and productive November, enjoying a few firework displays and Black Friday deals. We’re back with our social media news update for November 2021, bringing you the latest incoming changes and updates to your favourite social media marketing platforms, lets dive in!
Social Media News Roundup October 2021

Social Media News Round up October 2021

October is here! Full of colder weather, darker nights and things that go bump in the night. Never fear though as Giraffe are here to brighten your day with our monthly social media news update. So gather round, wrap up warm and grab a hot drink whilst we dive into
The five best autumn social media campaigns ever
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The 5 Best Autumn Social Media Campaigns Ever

A comprehensive social media strategy typically includes seasonal content depending on the time of year, recurring events, national days, and more. However, seasonal social media campaigns can be difficult to get right. Brands need to stay recognisable with their followers yet stand out from the crowd, stay on-brand but also

LinkedIn Marketing: The Giraffe Guide

LinkedIn was founded in 2002 and has fast become one of the giants among the social media marketing crowd. It’s got a lot of great benefits that can help build and grow your business digitally. But where do you even begin with LinkedIn marketing, and what’s the best way to
Viral Video Marketing Using Social Media

Viral Video Marketing Using Social Media

Social media platforms have evolved rapidly since their inception. Beginning with a focus on text-based formats, social media has branched into the highly visual platforms we see today. YouTube revolves around video content, Instagram relies on images and video, and TikTok is all about short-form video content and remixing. With