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Tag: Business

The Best Strategy for Getting Facebook Likes

Growth is an important objective for a company to have, and not just regarding the team or business plan. Social media should be an essential part of your marketing strategy because of the benefits it can bring to your brand. Growing your audience sounds easier than it is, but it

Is Instagram Right For Your Business?

Image based social networking site Instagram rose to prominence in 2010 and experienced such rapid growth and popularity that Facebook purchased them two years later for a cool $1 billion (didn’t they know they could download it for free?) With roughly 60 million photos shared on Instagram daily, it’s certainly
Facebook Groups

Facebook Groups – How To Use Them For Business

Long gone are the days Facebook groups were solely used to discuss films with fellow fans. The feature has now been utilised by businesses to reap the benefits that come with building a community on the platform. Facebook groups can be a huge advantage to businesses, especially when done correctly.
Social Media Policy
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How to Create a Social Media Policy

A social media policy is an essential part of a social media strategy. It’s vital to create and put in practice before posting to your designated platforms. Firstly, your business must check that your social media marketing is following all official and relevant laws and regulations. But what comes next?
Social Media Marketing
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The OG of Social Media Marketing

A lot happened in 2012. The world didn’t end, Windows 8 was created, they invented the Oculus Rift Virtual Reality Headset and Carly Rae Jepsen told us to call her…maybe. However, the most important creation of 2012, for us anyway, was Giraffe Social Media – the OG (Original Giraffe) of
Shine Online

Make Your Small Business Shine Online

Making Your Small Business Shine Online: 1. Optimise Your Social Media Pages 2. Optimise your website 3. Integrate your social media and content marketing 4. Create and share better content 5. Craft an online voice 6. Learn how to listen and respond Take this year as an opportunity to make
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Should My Business Be Using Promoted Tweets?

Twitter has often taken the backseat with its tools when it comes to advertising, especially compared to the likes of Facebook and Instagram. However, it seems people have underestimated the social media platform as it has lots of different ways to advertise and promote your business that could be hugely
what advertising type is best for me?
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What Advertising Type is Best For Me?

As the advertising world of Facebook and Twitter evolve and improve, it can be hard to decide what advertising type is best for your business, especially if you’re just starting out on the social media platforms. Each ad has a specific goal and different ads will deliver different objectives, so
Linkedin company page
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How Do I Create a LinkedIn Company Page?

LinkedIn is a place for people and companies to network and connect. They want their users to develop personally and professionally. Long gone are the days where the social media platform was only used to check if a business existed. LinkedIn has now become a social media platform in its
LinkedIn
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A Guide To Social Media For Your Business In 2019: LinkedIn

In the last part of our four-part guide to social media for your business in 2019, we look at LinkedIn and all the tips, advice and insight on the social media site that can help advance your business in the digital world. LinkedIn is unlike the social media sites we