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What is Evergreen content?

Evergreen content is a relatively simple concept, but unless you’re familiar with it already you probably won’t have heard of it before. Once you have a better understanding of what evergreen content actually is, you will realise just how simple and easy it is to apply it to your online

How it Works: YouTube Partner Programme

Over the last few years YouTube has evolved itself into the social networking channel that we knew it would become. Both small and large businesses uploading advertising material and messages has contributed to its huge growth. In 2012, YouTube opened its Partner Programme to all content creators, enabling all types

The Most Important Social Media Lesson: Content Is King

  Since Bill Gates wowed the world with ‘content is king’ in 1996, it’s only recently with the #digitalboom that businesses are noticing the importance of strong content as a winning social media strategy. Good content evolves your target audience. They want significant information, continuing discussions and helpful guidance. So,