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Tag: Digital

Digital Marketing
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What is Digital Marketing?

Digital marketing is as much a part of marketing as any traditional method in this day and age. If you aren’t utilising the benefits of digital marketing, then you’re seriously missing out on huge advantages for you and your business. But why is it so good, and why should your
Social Media News
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Social Media News Roundup: March ’18 Week 4

In social media news this week, a new app blindfolds you from your retweets, Instagram introduces a feature to control time but parts ways with Apple, and Youtube helps the daily lives of multitaskers. Finding the Gems in the Twitter Junkyard A new app has been released that hides retweets
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Google is Creating a Mobile-only Search Index

Ask any Webmaster or SEO specialist what have been the most significant advancements in search over the past few years and they are highly likely to count mobile at the top of their list. Now it appears Google is willing to take its focus on optimising services for mobile users
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Old Social Networks Explained: Circle

Editor’s Note: When this article was written, Circle was the number one social network on the app store. Now it doesn’t even exist! A harrowing glance into the fiercely competitive nature of social networks? Perhaps. Either way, we’ve left this article up so you can see what it was like back
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5 Formidable Viral Ad Campaigns

A viral campaign refers to a marketing technique that uses pre-existing social networking services. It aims to produce an increase in brand awareness or to achieve other marketing objectives, through the use of self-replicating viral processes, similar to that of a computer virus. The creative use of this process is something
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Social Media Expert Interviews: Amy Jo Martin

  Amy Jo Martin founded Digital Royalty three years ago to help companies, celebrities, professional sports leagues, teams and athletes build, measure and monetize their digital universe. In addition, Digital Royalty provides customized social media education programs through Digital Royalty University, which offers a comprehensive curriculum blending strategic and tactical training.