Giraffe Social Editorial Team

About the author

Editorial team

Articles credited to the Giraffe Social Editorial Team are produced by our social, creative, paid media and influencer specialists. Each piece draws on agency experience supporting established UK and global brands and is edited for accuracy, clarity and practical value. Where a named specialist has contributed or reviewed an article, we identify them on the page.

advice

Social Media Strategies for Hotels: Enhancing Online Visibility & Guest Experience

Social media has become a pivotal tool for businesses across all industries, and the hospitality sector is no exception. The influence of social media on consumer behaviour is undeniable, shaping how potential guests perceive and interact with brands. For hotels, leveraging social media effectively is

social media for non-profit organisations

charities

Social Media Mastery for Non-Profit Organisations: A Guide to Amplifying your Message and Mission

Social media for non-profit organisations has become an essential tool for amplifying messages and missions. Leveraging these platforms can significantly enhance your organisation’s reach and impact. This guide delves into advanced strategies and specific tactics to help non-profits harness social media effectively, ensuring they maximise

Business

ROE vs. ROI: Measuring the Value of Social Media Interactions

It’s all well and good being able to create a strategy for social media, but understanding the impact of your strategy is vital for sustainable growth and engagement. At Giraffe we quite often get asked about the best metrics for determining a campaign’s overall performance.

community management

Leveraging Social Media Communities for Enhanced Brand Equity

Check out our in-depth look at how businesses utilise social media communities, why they work so well and how they can help to grow your brand online. Social media communities can be broadly categorised into two types: structured platforms like pages, groups, or sites where

instagram

Social News April 2024 Round-Up

Spring is officially in bloom, the birds are tweeting, and we’re back to dive into the latest and hottest social media news updates in the industry. So, grab yourself an iced coffee, sit back and relax while we share a round-up of what has been

Giraffe Social Media

Social Media News Roundup February 2024

It’s that time of the month again when here at Giraffe we dive into the latest social media news updates in the industry, so sit back, relax and enjoy whilst we give you the lowdown on what’s been happening this February. Instagram Tests New Limits

How to do social media for galleries and artists

Art Industry

Doing Social Media for Artists and Galleries

Have you ever wondered how to do social media for artists? In this guide, we'll dive deep to give you our best tips and tricks to help you succeed!

advertising for 2024

Future Trends in Meta Advertising for 2024

Want to stay ahead of the competition? check out these future trends in advertising for 2024!

books

How to do Social Media for Libraries

In the latest of our social media guides, we’re talking all things book-related with a few handy hints on how to master social media for libraries. Modern digital marketing, conducted online, and a traditional industry that relies on footfall and visitor attendance might not seem

Social

Creative

Paid

Influencer

Social

Creative

Paid

Influencer

Author: Giraffe Social Editorial Team