infographic - Giraffe Social

advertising trends

Social Media Advertising Trends: A Visual Look at What’s Shaping the Future

Social media advertising trends are evolving at lightning speed. If you’re working with a brand on social media, it’s your job to stay on top of all the changes coming your way. The risk of not evolving with the times is being left behind. This is especially the case in

Cover - Effective Strategies for Growing Your LinkedIn Presence

infographic

Effective Strategies for Growing Your LinkedIn Presence [INFOGRAPHIC]

Check out our infographic to learn the essential LinkedIn growth strategies

content calendar

10 Simple Steps to Creating a Content Calendar for Your Brand [INFOGRAPHIC]

Creating a content calendar is a crucial step towards building a consistent and impactful social media presence for your business. Here’s a simple 10-step guide to help you craft an effective content calendar for your business on social media! Be sure to scroll all the way down to the bottom

buyer's journey

The Buyer’s Journey How to Reach Your Audience At Every Stage [INFOGRAPHIC]

The Buyer’s Journey is a metaphorical path that your customers will take when considering a purchase of your product or service. It comprises of four stages: Awareness, Consideration, Decision, and finally Retention. When crafting your marketing strategy, it’s important that you’re keeping The Buyer’s Journey in mind. Each piece of

content marketing

Content Pillars: Defining Them for Your Brand [INFOGRAPHIC]

It doesn’t take long for the content you create for social media to become unfocused and scattered. This is a symptom of being disorganised right from the very start, but luckily something that can be very easily fixed – with the miracle of content pillars! In this guide, we’re looking

infographic

5 Ideas for Lead Generation [INFOGRAPHIC]

If you’re running a B2B business, your marketing should be primarily focusing on acquiring leads. But, how do you get leads in a highly-competitive market? Here are our 5 tried-and-tested lead generation ideas you can implement in your marketing strategy! High-Quality Blog Content Blogs are an excellent way of sharing

content creation

The Dos and Don’ts of Using User-Generated Content on Social Media [INFOGRAPHIC]

For brands and businesses, having the bandwidth to be putting our high-quality content every single day is just something that’s not feasible. When you also have to handle the hectic day-to-day of running a business, as well as creating content, it can all too quickly feel overwhelming. This is where

content creation

5 Design Tips for Creating Stunning Social Media Graphics [INFOGRAPHIC]

Graphic design is a tricky thing to master, but if you want to have a successful social media strategy that helps you to grow your brand online, knowing how to make high-quality content is essential. In our infographic below, we’ve outlined some of our favourite tips and tricks to help

Email Marketing

How to Avoid Email Spam Filters [INFOGRAPHIC]

Is email a key part of your marketing strategy? If so, you know how annoying it can be when your efforts don’t bare any fruit. Part of the reason for this could be that your blasts aren’t even being seen! There’s a chance they may simply be being dropped directly

content marketing

How to Make the Most of Curated Content in 2023 [INFOGRAPHIC]

The start of the new year is the perfect time to refresh your social media marketing strategy, and a great way of doing this without too much extra effort is by introducing content curation into your strategy. Content curation is the process of resharing external content that your audience will

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