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Tag: Marketing

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The Tumblr Effect

  What is it? Founded in 2007 by David Karp and bought by Yahoo earlier this year, Tumblr is partly a micro blogging site and partly a social networking site. Tumblr is one of the top 15 websites in the USA with an impressive 146.5 million blogs published on the
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The WORST Social Media Trends to Occur.

We’ve all seen them and we might have even taken part in a few. Social media trends come and go at a scary speed. Some are good and some are just plain bad. We’re going to have a look at the bad and see if you agree! (Be aware I’m
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Let us tell you why you should OUTSOURCE your Social Media Marketing!

Web 2.0 is Social Media. For any brand within this Millennial you want to engage your customers, existing and potential, as well as keeping relationships with stakeholders and social media is the place where all of that happens. We’re all on Facebook personally, we post pictures of our pets, our
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How can your Business Use Reddit and Get Results.

Warning! Without even a basic presence on Facebook and/ or Twitter, your business is kissing away, and perhaps another word which rhymes, the opportunity to handle additional queries and complaints quickly and for more customers to know about your brand and philosophy. In addition, it’s worth pointing out that the

Social Media Case Study: How do Red Bull use it?

Taking a Mediocre Product Viral: A Red Bull Case Study   Red Bull is the best in the world at creating a buzz. They literally dropped a man from space.   From sponsoring extreme sporting events, running television programs, to owning sports franchises, and even having a human-powered flying machines

Why does TV Advertising Suck so Much?

TV advertising is a massive form of marketing for a large number of businesses. It presents companies with the opportunity to reach a mass market with a universal message or promotion of their product or service. Now I’m all for a really cool advert, but I am increasingly finding myself

How To: Integrate Your Social Media Marketing With Your Offline Marketing

We’ve reached an age where companies are more focused on seeking to increase their online presence through SEO marketing and pure interaction, but many are forgetting to realise that online and offline go hand-in-hand. Online Marketing: Real time metrics Wide reach to audiences Personalised consumer relations Social interaction Observable Offline
Social media marketing or SEO?

SEO or social media marketing?

Social media is used more widely now than ever before, and is growing in popularity. While social media has become a platform for both individuals and companies, it may never outshine SEO. When looking at these two things it is important to remember that they aren’t really connected. They’re both

How to Avoid Controversy on Social Media

  There is no doubt that social media is a great tool that allows a freedom of speech – in what is such a loud world it allows you to put a megaphone to your own voice! It’s one of the main aspects that helped us to love it in
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Take this Test: How Good is your Website’s SEO?

  Some people look at SEO as the dark arts of content marketing. While it is certainly a constantly evolving art that requires a certain amount of professional expertise, there are some great tools out there which can help you decipher the sort of steps you should take to help optimise your website