Samuel Stroud - Giraffe Social

content marketing

Content Pillars: Defining Them for Your Brand [INFOGRAPHIC]

It doesn’t take long for the content you create for social media to become unfocused and scattered. This is a symptom of being disorganised right from the very start, but luckily something that can be very easily fixed – with the miracle of content pillars!

B2B Marketing

Creating a Content Strategy: The Giraffe Guide

Content marketing is a great asset to any business that wants to utilise all the benefits digital marketing can have for your brand. But where should you start? And what makes a great content strategy? Here’s the Giraffe Social guide on creating a content marketing

giraffe guide

Pinterest Marketing: The Giraffe Guide

Welcome to the Giraffe Guide to Pinterest Marketing. Here, you’ll learn how the popular visual discovery platform that has transformed the way people find inspiration, ideas, and products online, works for brands. At Giraffe, we have plenty of experience in using Pinterest to help our

instagram

The 9 Deadly Instagram Marketing Mistakes [INFOGRAPHIC]

It feels like every day there are changes to Instagram’s mystical algorithm which means us marketers have to find new and innovative ways of using the platform. However, whilst the algorithm changes on an almost daily basis, there are a few universal things that NEED

Algorithm News

How Does the Instagram Algorithm Work?

Find out how to use the Instagram algorithm to your advantage. Spoiler! You can boost your engagement rates and performance without spending a penny. Building success on social media is a time-consuming and sometimes precarious process. But nowhere so much as on Instagram, where what

transform your blog articles from infographics

content marketing

How to Transform Your Blog Articles into Infographics [INFOGRAPHIC]

Blog articles are great for bringing traffic to your website, but they’re not hugely sharable – something that’s essential if you want to grow your brand. The solution to this is infographics! Infographics are highly visual images that condense a full blog article down into

Ads

Facebook Ads Manager: The Giraffe Guide

Want to know how to get to grips with Facebook Ads Manager? You’ve come to the right place! Facebook is one of the top dogs in the social media world. The platform has over 2.41 billion monthly active users as of June 2023, so that’s

infographic

5 Ideas for Lead Generation [INFOGRAPHIC]

If you’re running a B2B business, your marketing should be primarily focusing on acquiring leads. But, how do you get leads in a highly-competitive market? Here are our 5 tried-and-tested lead generation ideas you can implement in your marketing strategy! High-Quality Blog Content Blogs are

agency

What to Look for in a Social Media Agency

Social media agencies can help propel your business to new heights, reaching a new audience of people ready to make a purchase. So, when looking for a social media agency to work with, it’s important that you find a team that has experience, expertise, solid

12 design principles

Repetition in Design: Using It To Create Better Content

Repetition is one of the primary principles of graphic design. It has a dramatic effect on the overall quality of work you’ll produce. Correct usage of repetition can allow you to create a cohesive and visually appealing designs. In this guide, you’ll learn the primary

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Author: Samuel Stroud