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Author: Samuel Stroud

a guide to creating content strategies

Creating a Content Strategy: The Giraffe Guide

Content marketing is a great asset to any business that wants to utilise all the benefits digital marketing can have for your brand. But where should you start? And what makes a great content strategy? Here’s the Giraffe Social guide on creating a content marketing
pinterest marketing

Pinterest Marketing: The Giraffe Guide

Welcome to the Giraffe Guide to Pinterest Marketing. Here, you’ll learn how the popular visual discovery platform that has transformed the way people find inspiration, ideas, and products online, works for brands. At Giraffe, we have plenty of experience in using Pinterest to help our
instagram marketing mistakes

The 9 Deadly Instagram Marketing Mistakes [INFOGRAPHIC]

It feels like every day there are changes to Instagram’s mystical algorithm which means us marketers have to find new and innovative ways of using the platform. However, whilst the algorithm changes on an almost daily basis, there are a few universal things that NEED
Facebook ads manager

Facebook Ads Manager: The Giraffe Guide

Want to know how to get to grips with Facebook Ads Manager? You’ve come to the right place! Facebook is one of the top dogs in the social media world. The platform has over 2.41 billion monthly active users as of June 2023, so that’s
ideas for lead generation

5 Ideas for Lead Generation [INFOGRAPHIC]

If you’re running a B2B business, your marketing should be primarily focusing on acquiring leads. But, how do you get leads in a highly-competitive market? Here are our 5 tried-and-tested lead generation ideas you can implement in your marketing strategy! High-Quality Blog Content Blogs are
what to look for in a social media agency

What to Look for in a Social Media Agency

Social media agencies can help propel your business to new heights, reaching a new audience of people ready to make a purchase. So, when looking for a social media agency to work with, it’s important that you find a team that has experience, expertise, solid